‘It kinda sucks’: Turning Red producer talks about Disney Plus’s 11th hour release change
Turning Red director Domee Shi has revealed she has mixed feelings about the Pixar film‘s Disney Plus exclusive launch.
Speaking exclusively to TechRadar ahead of the anime’s March 11 release, Shi revealed she had “a lot of emotions” when news broke that Turning Red would not be getting a theatrical release.
The Pixar movie was originally slated to hit theaters around the world, before coming to Disney Plus in the future. However, the rapid rise of the Omicron variant of Covid-19 in late 2021 saw Disney make the decision (on January 7) to release Turning Red on its streaming platform.
Pixar employees were reportedly “shocked and disappointed” (per Insider) following the announcement. And that includes Shi and producer Lindsey Collins, who revealed their own feelings about the move.
“You know, it’s a lot of emotions,” Shi said. “We made this movie with the intention of seeing it on the big screen but, you know, it happens. With Covid, that seems like the best possible way to get the movie to as many eyeballs as possible safely in the world. world.”
“If we haven’t learned anything else over the past two years, any time we think we can anticipate what the next two months will look like, we’re wrong,” Collins added. “Whatever the decision, we knew we had to make it now. [in early January]. It takes that long to mobilize marketing, press and everything else.
“The last thing we wanted was to have something in the world but no one could see it. We’re glad Disney Plus is here because we don’t know what we would have done without it. But it’s always nice it sucks that we can’t release this in theaters.”
If it came out in 2/3 weeks, I would understand this movement due to Omicron. 8 to 10 weeks after release when things should have improved? I think it would still go well in the theater. I also can’t see Lightyear suffering the same fate when released in June #TurningRed https://t.co/lD5AwqDcOFJanuary 7, 2022
Turning Red will become the third Pixar film to debut exclusively on Disney Plus. The initial emergence of the pandemic in early 2020 hasn’t affected Onward – the film starring Tom Holland and Chris Pratt – since its theatrical launch, but its box office receipts have been significantly affected by the closure of cinemas around the world due to the virus. Following the pandemic and the closure of theaters, Soul and Luca became the first Pixar films to launch exclusively on Disney’s streamer, with the two films arriving in December 2020 and June 2021 respectively.
Pixar’s next animated offering – Lightyear, which stars Chris Evans as a real-life version of the iconic Toy Story Space Ranger – is set to end this recent trend and launch exclusively in theaters on June 17. This will always be the case closer to the exit.
For more Disney Plus-based content, read why Disney Plus might be about to get cheaper (but with caveats). You can also check out the new movies landing on Disney Plus this month or read how to watch Marvel movies in order.