Alphabet (GOOGL) adds section on trends and game updates to Stadia

AlphabetGoogle’s GOOGL division continues to add advanced features to its game streaming platform – Stadia – and brings major game updates to strengthen its presence in the cloud gaming market.

The latest addition of a feature called the “Trending” section of the Explore tab on Stadia is a testament to this. Notably, the Trends section gives players a feel for the popular game on Stadia.

Apart from that, the company has introduced updates to existing games. The major update called Secret Hosr of the game Embr, which turns a teammate into a saboteur, is now available on Stadia.

In addition, the latest update – Pagan Control DLC – of the game Far cry 6 will be available to players starting January 11 on Stadia. Pagan control will present Far cry 4main antagonist of Pagan Min.

We note that the latest moves will help Google attract gamers to its game streaming platform.

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Recent initiatives

In addition to the initiatives mentioned above, Google recently added five games titled Darksiders III, The Darkside Detective: A Fumble in the Dark, Bloodstained: Ritual of the Night, Shantae: Risky’s Revenge – Director’s Cut, and DreamWorks Dragons: Dawn of the New Riders to the platform.

The new games are now available with a subscription to Stadia’s premium service called Stadia Pro. With the additions, Alphabet expands its portfolio of Stadia games. Currently, the number of game titles on Stadia stands at 45.

Alphabet also added titles, such as TRANSFORMERS: BATTLEGROUNDS, Wreckfest, Destroy All Humans, The Falconeer: Warrior Edition and Foreclosed to the Stadia Pro service last month.

GOOGL introduced a free to play game called Nine to five, which does not require a Pro subscription.

Additionally, Stadia would be featured in the smart TV lines selected by Samsung for 2022. The TVs will support apps for Stadia as part of Samsung’s Gaming Hub.

Additionally, Stadia recently became playable on LG’s WebOS smart TVs. This is another positive point.

The efforts mentioned above are in line with Google’s growing efforts to provide an enhanced gaming experience for gamers.

These initiatives should help Google capitalize on the immense prospects of the booming cloud gaming market.

According to a report by Allied Market Research, the global cloud gaming market is expected to reach $ 21.9 billion by 2030, with a CAGR of 57.2% between 2021 and 2030.

Competitive scenario

Companies like NVIDIA NVDA, Microsoft MSFT and Amazon AMZN is also working hard to strengthen its presence in the promising cloud gaming market.

Recently, NVIDIA announced its next-generation cloud gaming platform, GeForce NOW, which offers GeForce RTX 3080 class games. Additionally, the addition of hit games from Electronic Arts like Battlefield 1 Revolution, Mirror’s Edge Catalyst, Unravel Two, Dragon Age: Inquisition and Apex Legends to NVDA’s GeForce NOW remains outstanding.

Like Google Stadia, NVIDIA GeForce NOW will be showcased at Samsung’s select 2022 smart TV lines.

Microsoft’s combination of Project xCloud and Xbox Game Pass remains another big positive. Its decision to expand its cloud gaming to Xbox Series X and Series S as well as Xbox One consoles remains remarkable.

The expansion is likely to boost Microsoft’s momentum among gamers as they can play multiplayer games with just an invite and access Xbox Gen 9 games only like Microsoft Flight Simulator and The way on Xbox One.

Meanwhile, Amazon continues to leverage its high performing cloud gaming service called Luna. AMZN recently announced the addition of games, namely Devil May Cry 5, Yakuza: Like a Dragon, Adventure Time: Pirates of the Enchiridion, Chorus and Republic of the Horsemen.

Nonetheless, Google’s cloud gaming strengthening efforts are expected to continue to strengthen its competitive advantage over the aforementioned companies.

Currently, Google’s Parent Alphabet carries a Zacks Rank # 3 (Hold). You can see The full list of Zacks # 1 Rank (Strong Buy) stocks today here.

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